Hurol founded and lead his own successful digital transformation consultancy Bienalto before it was acquired by Wunderman in 2012. In September 2015, he was appointed CEO of the integrated business to represent the global Wunderman network across Australia and New Zealand.
Hurol’s customer-focused approach to marketing began at Accenture and Deloitte, where he was a specialist in process re-engineering, customer relationship management and digital strategy. Today he has unparalleled experience in helping businesses successfully transform to better serve their customers. His experience spans retail, financial services, utility and government.
Hurol has Masters in Integrated Systems from Birmingham University, England and an industrial engineering degree from ODTU, Turkey.